With more and more ISPs fighting for your custom by cutting prices and even offering so called 'free' broadband, it’s easy to think all broadband is the same. [brand] is urging broadband users to try 'quality' broadband free for a month, before making a commitment.

If you switch your broadband to PlusNet today you'll get a free 30 day trial. PlusNet are so confident you’ll like the experience, it's free to leave at any point during the trial. After the free 30 day trial period you can opt for a monthly contract if you don’t want to commit for longer.

PlusNet understand the challenges in providing a quality connection at a low cost. The traditional way to provide broadband is to share limited capacity among many customers (known as contention).The problem is, as the number of customers increases and they transfer more and more data, the ISP will face capacity constraints.

Some ISPs do continue to add capacity beyond a financially sustainable level and then have to backtrack or risk going out of business. Most ISPs are keeping their capacity the same to save money, but as their available capacity fills up at busy times, data just can’t get through and the experience is poor.

The PlusNet answer is different - Intelligent Data Prioritisation. This means time sensitive data such as gaming and web browsing is never affected, even at the busiest times. The result is a consistent quality broadband experience at a low price.

If you are happy with your ISP now, it may only be a question of time before they start to suffer under the strain of increased customers and the associated increase in data usage. The PlusNet solution is already up and running and guarantees quality for all its customers (just under 200,000).

Neil Armstrong, PlusNet's Product Development Director, said: "With more than 10 million broadband homes in the UK it is time for customers to ask themselves, 'am I paying too much for under performing broadband?'. We believe customers demand and deserve quality broadband at all times, as well as a great value price."

"We have been compared recently to Talk Talk and Orange and their 'free' offers – but PlusNet is different. We are an experienced ISP that utilises technology, automation and customer self service to keep our prices low - not marketing gimmicks."

Armstrong continued: "Our customers recognise the value and service PlusNet provides, that's why they continue to recommend us. Some get their broadband for free because they’ve recommended us to their friends and family."